Thursday, June 14, 2012

Twitter Turns Its Tweet Firehose On For Saleforce?s Radian6 In New Enterprise Deal

radian6As enterprise companies like Salesforce and Oracle continue to sharpen their social media services for enterprises, Twitter is locking arms with one of them in a strategic alliance. Radian6, the social media monitoring service bought by Salesforce in March 2011 for $326 million, has announced that it has signed a strategic alliance with Twitter that gives Radian6 customers "complete access" to Twitter's public tweet firehose of more than 400 million tweets per day. This looks to be the first deal of this kind between Twitter and a third party?Radian6 to allow access for enterprise services. (But this is not the first enterprise deal for Twitter: a partnership with DataSift covers historical and firehose Tweets; and another deal with Gnip from 2010 covers the full Firehose, in real-time.)?Twitter has had firehose deals before, too, that have come and gone, such as this one with Google.

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